Who would you work with?

Pretend for a minute.

Pretend you're in charge of the next tradeshow for Intel and you need to have an exhibit designed.  You know, a big booth with workstations and product displays.  The whole enchilada.

You hop online, search Google and find a couple companies that do this sorta stuff:

Nutmeg Exhibit 

ESC

What do you think?  Does design make a difference to you, as someone evaluating companies online? If you're like most of us, I'm guessing yes.  We're all drawn to things that are visually appealing; that anticipate our questions and answer them.  All things that are well-designed, from the ipod to websites, inspire trust and build confidence.

And what does all that inspiration mean to a small business?

One more customer (or three.)

Comments

[Todd]

If you're in the business of making companies look good at a tradeshow and your site makes your company look sucky, then you probably suck at making companies look good. Period.