Leverage Blog: How to Exploit the Web.

Quote of the Day

The idea that Google has some edge because they've got super-duper rocket scientists may be a little antiquated now.

This is from Jimmy Wales, the founder of Wikipedia, when he announced in Tokyo that they will be releasing a collaboration-based search engine to challenge Google.  For those not familiar with Wikipedia, it's an online encyclopedia edited by readers.  Take a look and search for a topic you know something about-- I bet you'll find the results pretty impressive.

Another search engine, you ask?  Sure, I say.  Competition and alternatives make the net-go-round!

greene-engineers.com website launches

3/1/07 -- We recently launched a new website for Greene Engineers, a leading engineering firm in the Silicon Valley.  The research phase of our project revealed an impressive client list and the importance of coming across as confident but not "sales-driven" in our content and messaging.

(Engineers don't appreciate a sales-pitch-- they just want to see the the work.)

Our design is crisp and clear, with an clear emphasis on the clients and projects that have made Greene a leader in their industry.  We figured we'd connect with more visitors by talking more about our work than about ourselves, so case-studies and project-profiles dominate the content.

Take a peek here.

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San Francisco web design