3/1/07 -- We recently launched a new website for Greene Engineers, a leading engineering firm in the Silicon Valley. The research phase of our project revealed an impressive client list and the importance of coming across as confident but not "sales-driven" in our content and messaging.
(Engineers don't appreciate a sales-pitch-- they just want to see the the work.)
Our design is crisp and clear, with an clear emphasis on the clients and projects that have made Greene a leader in their industry. We figured we'd connect with more visitors by talking more about our work than about ourselves, so case-studies and project-profiles dominate the content.
Take a peek here.
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That's a nice looking site, and you're right, it doesn't look to sales-y. I bet it's better looking than a lot of other engineering sites out there, too.
Consumer advocate
Posted by: Bay area web design | April 13, 2009 at 04:13 PM