Leverage Blog: How to Exploit the Web.:

Our Mission

Leverage Blog is brought you by the web design and marketing agency Wheel Media. The dual mission of Leverage and Wheelis simple: Help companies and organizations exploit the web to fuel their growth.
We'll present and explain the latest online marketing and web design strategies in a clear, get-to-the-point style, and we'll close the loop: Wheel Media can help you implement nearly every idea you find here.
Grow with us.

Blogs to Exploit

adfreak
Advertising industry news
Andrew Lark's blog
MarCom consultant on strategies and trends. (Sun Microsystems.)
Bullshit Observer
Advertising trends and social commentary from Todd Anthony. (McCann-Erickson, Yahoo!)
Business 2.0 Blog
Technology business news.
Fast Company Now
Technology business news.
John Battelle's Searchblog
Co-Founder of The Industry Standard and author blogging on Google and search.
Let the Good Times Roll
Ideas on growing your business by Guy Kawasaki. (Macintosh, Garage.com.)
Paul Kedrosky
Startup and venture funding news.
Seth Godin's Blog
Author of Unleashing the Ideavirus and Purple Cow, Seth shares ideas on permission marketing and valuing the customer.
Silicon Valley Watcher
Tech news from the Silicon Valley from Tom Foremski
TechCrunch
New online ventures and tools
Worthwhile- Work with Purpose, Passion & Profit
Work smarter, not harder. Mantain balance. Stay sane.

A new study of women who use the web (i.e., most women) found that 53% read blogs. What are they doing? Read on:

Women read blogs for fun (46%)

To get information (41%)

Stay up to date on family and friends (36%)

Stay up to date on specific topics (34%)

Connect with others (28%)

Entertainment (26%)

It looks like the value of the blog is growing faster than I had guessed, with the 2nd most common reason being to get information. Wow.

Read the full article here (I'm pretty sure the data isn't just based on responses in the San Francisco Bay Area)

Read more about what a blog can do for your business here.

ADMIN: 21-ch4: Bay Area San Francisco

SpeciaLists

plasticbag.org
Social networking, Web 2.0 and insight from Tom Coates @ Yahoo!
Naked Conversations: In-depth thoughts on blogging
Beyond VC
east coast venture capitalist investing in technology companies
BJ Fogg
Andrew Anker
I work at Six Apart.
digg
Technology news website with user-driven story priortization
Release 1.0 by Esther Dyson
Coherence Engine
AlwaysOn Network
technogoggles
I'm a social researcher in a digital-media-techie business. Hence the goggles.

Leverage Blog: How to Exploit the Web.