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December 02, 2009

Branding Matters. Branding Works.

Good stuff today from AmEx Small Business.

Pop quiz! What is the most common, yet most easily corrected, mistake small businesses make?

A. Undercapitalization

B. Marketing myopia

C. Lack of branding

D. Failure to diversify

While all are real and unfortunately all too common, for my money and in my experience, the answer is C., Bad branding.  Read More, and if the article has you wondering about next steps, call us.



Posted at 10:36 AM in Marketing Best-Practices, Motivators, Small Business Marketing, What's Possible |

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