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December 02, 2009

Cyber Monday sales are up from last year

Black-fridayEverybody knows Black Friday - but Cyber Monday is a new term for a lot of people. It refers to the Monday after Thanksgiving, the day people get back to work... and make purchases online. In this article on Bloomberg.com, a firm that collects data from over 500 retailers said sales are up an impressive 16% over last year's.

It makes sense that people are going online to look for deals - I'd rather do some deal-hunting online than wait in line for hours for a store to open, then being forced to compete with hordes of people in hopes of getting a great price. I can only imagine the trend will continue... shopping online just seems so much more convenient for many types of products.

Are you running any special promotions for the holidays? And if so, have you made any special efforts to make it easy for deal-hunters to find you?

Posted at 05:11 PM in Current Affairs, Data & Trends, eCommerce |

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