Try it. Dig it.
thanks to the people at Core 77 for the find. their overview is below
Thinking for a Living (other than being a fantastic name) is a publisher and curator of new design content, organized into Features, Curated, Digest, and Shelf. The result is part-magazine, part-blog, part-feed, and part-experience.
The site—newly redesigned during a pow-wow in the Pecos Wilderness outside of Santa Fe, New Mexico last summer—reflects the hybrid nature of the project. It side-scrolls to better accommodate the long-form content, considers the multi-touch capabilities of smart devices like the iPhone and the iPad, and focuses on typography and legibility—implemented in a 12-column grid.
The best part, for me anyway, is the embedded keyboard navigation. All of the content can be browsed without ever touching the mouse. The arrow keys scroll through and between features, and letter keys will direct you to the different sections of the site. The whole experience feels a lot more like actual reading and encourages an intimate, smooth interaction with the content, rather than a jumpy one, without ever having to own an iPad at all. If only the rest of the web were so friendly.
I don't mean to underplay the content with all this talk of its design. The first issue was launched just a couple of days ago, with contributions from Duane King, Frank Chimero, Shane Bzdok, and Core-fave Rob Giampietro (of Lined and Unlined), writing on topics like paradoxes, the origins of the serial, and Emil Ruder. Once you're done reading those, be sure to visit the other sections for curated tidbits from around the web.