Pepsi's doing something interesting - looking for startups to... not invest in, but "incubate."
They're looking for startups who are already on the right track, who have raised between a quarter million and ten million, and have at least a quarter million in revenue. The winning startups will win a year of mentorship with brand managers, and access to Pepsi's PR and media firms.
What's interesting to me, though, is what they're looking for - social media and marketing, mobile marketing, place-based and retail experiential marketing, and digital video and gaming. If that's what Pepsi's looking for, maybe it's worth looking into those avenues to market your business.
Read the article on Forbes.com
That's very cool. It brings to mind that saying: Give a man a fish and you'll feed him for a day, but teach him to fish and you'll feed him for life. Having a team of experts mentoring you could easily be worth more than a million dollar prize.
Bay Area Hearing Aid
Posted by: Silicon Valley Web Design | October 11, 2010 at 05:34 PM